If you’re looking for paddle board deals without fighting the historically crazy Black Friday crowds then you’ve come to the right place.

Sign up with your email address for VIP access to the best stand up paddle board deals of the year before the general public gets a chance on November 29. Sale stock is limited, so don’t miss out on this unique opportunity to score the Black Friday SUP deal of a lifetime.

What’s Paddle Board Black Friday?

At ISLE, we know you love paddle board deals. We want to keep the huge discounts and happy smiles flowing throughout the holiday season, which is why we’re helping folks get into our Black Friday stand up paddle board sale early and safely. So don’t forget to sign up for our VIP email list to steer clear of the crazy crowds this year and enjoy the only SUP Black Friday sale that can’t be beat.

What’s Black Friday?

The day after Thanksgiving has been the busiest shopping day of the year for Americans since 2004. The term originates in Philadelphia, where massive crowds in the early ‘60s would blanket the city the day after Thanksgiving. But the shopping holiday didn’t reach its insanity until 2011 when big box stores like Best Buy, Kohl’s, Macy’s, and Target opened at midnight for millions of deal-hungry shoppers. Happy campers across the country arrived earlier and earlier each year to grab their spot in line for deep discounts on everything from big-screen televisions to the hottest Christmas toys of the year.

The race to beat the competition kicked into high gear in 2014 when the country’s biggest retailers started opening their doors at 5 p.m. on Thanksgiving Day, sparking outrage among employees at bix box stores like Walmart. The ferocious deal-hunting holiday has reportedly accounted for 12 deaths and 117 injuries as shoppers stampede into the store in a race to get their hands on a deeply discounted item.